The Change Signal with Alex M H Smith
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This Change Signal conversation with Alex M H Smith asks three sharp questions:
- What unique value does your change work create?
- Who actually cares about it?
- What are you brave enough to remove?
Alex is the author of No Bullsh*t Strategy, and he brings a gloriously skeptical eye to the foggy world of strategy, change management, and transformation. His central challenge is simple: most strategy isn’t strategy at all — it’s goals, optimization, or a vague wish wearing a business suit.
We explore why internal change teams need to understand their own “unique value” to the business, why change needs to be sold through a story people actually care about, and why exhausted organizations may need less addition and more sacrifice.
There’s also a useful poke at inclusive decision-making, charisma, mischief, and the problem of trying to lead change in an era when everyone is already overwhelmed.
If you’re leading transformation inside a large organization, this one may sharpen your thinking — and perhaps your courage.
ABOUT ALEX:
Alex M H Smith is a strategist, advisor, speaker, and author of No Bullsh*t Strategy. Through his work at BasicArts and his newsletter The Rare Mind, he helps leaders and businesses think more clearly, differentiate more sharply, and build strategic narratives that people actually care about.
- Alex M H Smith / BasicArts: https://basicarts.org/
- The Rare Mind newsletter: https://alexmhsmith.substack.com/
Music Credits: Rest in the Garden – SackJo22 ft Duckett & The Stubble Field Break (Mana Mixed) – Mana Junkie ft Apoxode






